Global brands and smaller, entrepreneurial businesses use the Direct Selling channel or Individual Representative (IR) to directly sell their products and services to consumers around the...
A marketing campaign aims to encourage consumers to make a purchase directly from a brand to a targeted group of consumers through direct contact. Consumers are...
As an entrepreneur, you bite off mouthfuls of energy and think of what you have to do next. It’s an interesting but demanding life. Consequently, allocating...
There is no retail environment in direct marketing; products are sold from the comfort of the consumer’s home, workplace, online, or in any other location not...
Global trends suggest that the number of businesses led by women is on the rise. It is staggering to observe the increasing number of women breaking...
The creation of jobs and innovation is driven by entrepreneur-founded businesses, but about half fail within five years and very few are successful for less than...
It is vital that you project confidence to others in your business despite the fact that there are many factors that impact direct sales success. There...
People most commonly rank family, health, and work as their top priorities when asked about what is most meaningful in their lives. Therefore, choosing what to...
Over the course of nearly 10 years that I was active in direct sales, many lessons about leadership were taught to me. The ones that have...
Many home-based businesses employ direct selling as a means of connecting with consumers. Direct selling is simply the practice of selling products directly to consumers without...
